GEO / AEO
AI search visibility: how to check whether assistants mention your business
By Mekong Intelligence · Published
More buyers now ask an AI assistant instead of scrolling a list of links. The answer usually names only a few businesses. This guide shows you how to see whether yours is one of them, and what you can change.
Step 1: Ask the question your buyer would ask
Write down three questions a real buyer would type. For example: "best accounting firm in Phnom Penh" or "reliable packaging supplier in Vietnam". Use plain words, not your company jargon.
Ask each question in Google, ChatGPT and Claude. Use a private window and do not log in, so the answers are not shaped by your own history.
- Write down each brand that is named.
- Write down each source the assistant links or cites.
- Write down the date. Answers change, so a date is part of the evidence.
Step 2: Record what you find
Keep a simple table: question, tool, date, brands named, sources cited, and whether you were mentioned. If you were not mentioned, write "not mentioned". If a tool would not answer, write N/A. Do not guess.
One result is a data point, not a ranking. Answers vary by wording, place and day, so repeat the same questions monthly and compare.
Step 3: Make your facts easy to quote
Search engines and AI assistants can only repeat what they can read and find in more than one place. These are the changes that usually matter most.
- State what you do, where, and for whom in plain sentences on your own site. Clear, specific text is easier to quote than slogans.
- Keep your business name, address, phone, hours and service descriptions identical across your website, Google Business Profile and social profiles.
- Publish text, not images of text. Menus, price lists and service descriptions locked inside images cannot be read by search engines or AI tools.
- Add Schema.org structured data, so a page says plainly that it describes a business, a service or a person. Test it with a validator after you add it.
- Find the directories, industry bodies, press and partner sites that mention your competitors but not you. These sources can feed AI answers.
Step 4: Recount
After four to five weeks, ask the same questions again and compare with your first table. If nothing changed, change one thing at a time so you can see what helped.
Want this checked for your business?
The Free Quick Look runs these checks for you, based on public information only.